NORAD tracking Santa on Christmas Eve started with a misprinted phone number
This year, NORAD — the North American Aerospace Defense Command — celebrates the sixtieth anniversary of tracking Santa’s progress as he delivers presents to the good boys and girls of the world. Every year on Christmas Eve, NORAD purports to track Santa Claus as he leaves the North Pole and delivers presents to children around the world. This year, starting at 12:01 am on December 24, interested folks can track Santa via NORAD’s Santa Tracker Website, mobile phone apps, and through Facebook, Twitter, YouTube, and Google+ via the handle @NORADSanta.
The program started somewhat by chance on December 24, 1955 when a Sears department store placed an ad in a Colorado Springs newspaper telling children they could telephone Santa Claus. However, the telephone number printed was erroneously that of the Crew Commander on duty at the Continental Air Defense Command Operations Center (CONAD), NORAD’s predecessor.
Santa visited Peterson AFB in 2014 for his NORAD mission brief in preparation for Christmas Eve. (Photo by: MC2 (AW) Bansil, Jhomil)
Air Force Colonel Harry Shoup was on duty that night and told his staff to give all children who called in a “current location” for Santa Claus — and a Christmas Eve tradition was born, now known as the “NORAD Tracks Santa” program.
OnStar subscribers can press the button in their vehicles and ask for Santa’s location, Windows Phone users can ask Cortana, and starting at 6 a.m. Eastern Time, the kids can just dial toll-free number 1-877-Hi-NORAD (1-877-446-6723) or send an email to firstname.lastname@example.org.
NORAD’s Santa operation has come a long way. Today it seems as complex as the hunt for Osama bin Laden but when it first started it was just a number children could call.
Shoup’s children, Terri Van Keuren, 65, Rick Shoup, 59, and Pam Farrell, 70, told NPR’s StoryCorps about how the tradition began.