‘Tis the season for the giving of gifts. ‘Tis also the season of FOMUG (Fear Of Messed Up Gifting). We get it. It’s hard out there for an elf. Team WATM would like to offer you some guidance.
~ Modern Day Charm Jewelry from the Sisters of the Tactical Pants* ~
The Dellavalle sisters, whose origin story is pleasingly similar to that of another of our favorite vetrepreneur sister acts, founded Stella Valle together after Paige graduated from West Point and Ashley finished her five year stint in the Army. They hold it down for the feminine in both military and business affairs.
Though neither had any experience in jewelry design or manufacturing, much less the business of fashion, they bootstrapped their own line of charms and accessories, eventually scoring successful trunk shows at Bloomingdale’s and Henri Bendel. In 2013, on the strength of their early sales (and their Army-forged determination), they took their act to Shark Tank, walking away from that encounter with a joint deal with Mark Cuban and Lori Greiner.At the heart of the Stella Valle aesthetic is the push-pull between warrior values and womanhood. There’s is a very feminine version of a soldier’s civilian transition story. They strive to make jewelry that honors what they accomplished in the military, even as it allows them reclaim the feminine freedom their service helped to protect. Their stackable charm bracelets are designed to help you spell out your own individual story and wear it proudly.
Through their #beone campaign, Stella Valle profiles #womanwarriors who exemplify the fierce authenticity that gave rise to, and now animates, their brand. And to give back, they donate a portion of the sales of their I AM A WOMAN WARRIOR bracelet to the National Breast Cancer Foundation and the Headstrong Project.
The holidays are upon us.
You have, by some miracle, managed to secure the ongoing attentions of a woman who is both cooler than you in every way and is willing, saint-like, to put up with your foolishness. And yes, if you read that and thought we must be talking about your mother, that means we are talking about your mother. Stack some Stella Valle charm bracelets and use them to send her a communique about how you feel about the light she brings to your life.
Because any woman who loves you has to be a warrior.
The 2017 We Are The Mighty Holiday Gift Guide is sponsored by Propper, a tactical apparel and gear company dedicated to equipping those who commit their lives to serving others. All views are our own.
Speaking of Propper, they’re giving away twelve tactical packs filled with gear from our Holiday Gift Guide. Click this link to enter.