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what's your warrior

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BYUnited States Army

Apr 29, 2020


How the Army’s new recruiting effort targets Gen Z

With the pool of qualified recruits shrinking, a new Army marketing campaign debuted on Veterans Day to target younger cohorts — known as Generation Z — and focus beyond traditional combat roles. To do this, the Army is asking 17-to-24-yea…

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BYUnited States Army

Apr 29, 2020

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