The Blue Star Families Military Family Lifestyle Survey is actively seeking more representation for persons of color. The survey is a vital tool utilized by government officials to determine the needs of the military community.
With the survey ending on October 16, 2020, Blue Star Families seeks more participation from Black, Hispanic and Asian members of the military community, who are often underrepresented in measures of family stability and wellbeing. More diverse data collection in this survey will allow for a more accurate representation of the realities facing military members, their families and our veterans.
In an article on their website, Dr. Jessica Strong explained the significance of the survey. ” Blue Star Families started with a survey because if they want to explain what military families are experiencing, the best thing to do is ask them,” she said. Strong is a U.S. Army spouse who works as the organization’s co-director of applied research.
The survey itself covers a broad range of subjects as it relates to military life. Hot topics include child care, spouse employment, the pandemic and education, among others. The survey lends a comprehensive picture of the reality of the military community so that decisions can be made on how to address issues that come up.
One of the other parts of the survey is aimed at understanding diversity in the military community. But without significant participation from persons of color within the military community, their unique needs may be overlooked and underrepresented.
The survey itself is completely voluntary and takes anywhere from 20-35 minutes, depending on how long you spend on each question. Conducted only once a year, survey results determine a whole host of programs and governmental responses to issues that need to be addressed.
Each year, more than one million people are impacted by Blue Star Families’ programs. Over million in value has been accessed in benefits by military families. With a four star charity rating, they’ve maintained their commitment to the military community. But one of the most important things that they do for the community lies in the Military Family Lifestyle Survey. It is imperative that everyone take the time to make their voice heard because it matters.
Their website hones in on the need to bridge the gap saying, “The goal of Blue Star Families’ research and policy work is to increase the awareness and understanding of military family life trends and the ramifications for both our Armed Forces and our American society.”
Since 2009, the organization has been dedicated to serving the military community through active engagement with the civilian and governmental sectors to ensure quality of life.
Through partnerships with the government, communities, nonprofits and the military community, Blue Star Families is already making a difference. But they need your help. Take the time to fill out the survey and make sure your voice and needs are heard, so that BSF can continue to serve you and your family.
To complete the 2020 Military Families Lifestyle Survey, click here.
Iran on July 19, 2019, said it seized a British oil tanker and its crew amid reports it diverted a second tanker toward Iran within hours of the seizure in a clear message to the UK and the US that it’s willing to get aggressive in a feud over oil sanctions. But it may soon have to contend with heavy US and UK naval firepower already in the region.
The US sent its USS Abraham Lincoln aircraft carrier and attached strike group to the region in May 2019. This represents the world’s most potent unit of naval power, with the aircraft carrier’s formidable air wing, a cruiser, four destroyers, and support ships.
The USS Boxer, a smaller carrier for AV-8B Harrier jets and helicopters, is also operating nearby and said it recently downed an Iranian drone. Iran denied this and posted video of one of its drones landing to challenge the US’s narrative, although it’s unclear if Iran’s footage proves anything.
The UK has the HMS Montrose on station, which immediately following the seizure of the tankers was broadcasting its location and sailing through the Strait of Hormuz. The UK has another two warships on the way.
Previously, the UK’s Montrose got into a standoff with Iranian gunboats trying to veer an oil tanker called the “British Heritage” into Iran’s waters. The Montrose aimed its 30 mm guns at the Iranian fast-attack craft swarming the tanker and warded them off.
Retired US Navy Capt. Rick Hoffman told Business Insider’s Ryan Pickrell that the 30 mm guns, were the “perfect weapon” against these types of ships.
But the US’s aircraft carriers can do better than perfect. With helicopter gunships launched off the Boxer or Lincoln, the US could easily destroy any number of Iranian fast-attack craft.
In June 2019, Iran shot down an expensive US surveillance drone with a surface-to-air missile. The Pentagon drew up plans for a retaliatory attack on Iran, but President Donald Trump said he canceled it upon hearing how many Iranians would die.
But now Iran is holding at least 23 sailors captive after seizing the vessel. The UK’s top leaders on July 19, 2019, held an emergency meeting to decide how to proceed.
Iran frequently talks about sinking US aircraft carriers, and its navy holds the operational goal of destroying the US Navy, but Sim Tack, a researcher at Stratfor, a geopolitical consulting company, told Business Insider that the US had deployed its carrier smartly.
U.S. Navy aircraft carrier USS Abraham Lincoln.
“The US is being very smart about how it’s deploying its carrier. It prefers to keep its carrier in the Arabian Sea rather than the Persian Gulf. There are more open waters there, so they’re not putting themselves in the Persian Gulf where their movement is a lot more restricted.”
Because of the long range of the US’s carrier aircraft, the US can strike Iran from far off in the Arabian Sea without risking getting mined or submarine attacks that Iran may launch within their home waters, according to Tack.
“Iran doesn’t have an air force of its own that’s capable of withstanding these aircraft,” Tack said. “That element of air defense is extremely outdated and incapable from Iran.”
Additionally, US ships in the region have potentially more than 400 Tomahawk cruise missiles, which each have a range of greater than 1,000 miles. The US used these missiles twice in strikes against neighboring Syria.
It’s unclear if the US or UK will launch a rescue mission to free the captive sailors, but the considerable naval firepower in the region means that Iran’s attempts to hijack oil tankers could start a naval fight.
Commenting on the tensions in the region, Trump said on July 19, 2019, that US ships are “the most deadly ships ever conceived, and we hope for [Iran’s] sake they don’t do anything foolish. If they do, they’re going to pay a price like nobody’s ever paid a price.”
This article originally appeared on Business Insider. Follow @BusinessInsider on Twitter.
On May 16, 2019, the fast-food chain announced it would open The Bell: A Taco Bell Hotel and Resort in Palm Springs, California, on Aug. 9, 2019.
Taco Bell said the hotel would be fully Taco Bell-themed, with new menu items, a gift shop, and a nail-art, fades, and braid bar inspired by the chain.
And executives want to be clear: This isn’t a stunt, but part of Taco Bell’s wider strategy of moving the brand beyond the traditional fast-food experience.
“This idea of allowing people to kind of fully experience and embrace and immerse themselves in every aspect of the Taco Bell lifestyle led us to the idea of doing a hotel,” Taco Bell’s chief global brand officer, Marisa Thalberg, told Business Insider.
The Bell: A Taco Bell Hotel and Resort.
Thalberg said Taco Bell’s experience with hosting weddings in Taco Bell’s Las Vegas Cantina instructed the chain’s thinking around the hotel. Since Taco Bell began hosting weddings there in 2017, more than 165 couples have gotten married at the festive location.
“We’re really just creating experiences that feel like a reflection and extension of the essence of Taco Bell at its very best,” Thalberg said. “Oftentimes they’re born out of real consumer insights or behaviors. And I think that’s what makes them very valid and very legitimate.”
Taco Bell fans can book reservations at the hotel starting in June 2019. Reservations are first come, first served, so be ready to book if you’re looking for a Taco Bell-inspired vacation this August.
While The Bell is set to be open only for a limited time, Thalberg said she would “never say never” to a full-time Taco Bell-themed hotel.
This article originally appeared on Business Insider. Follow @BusinessInsider on Twitter.
Belarusian President Alyaksandr Lukashenka has said that the U.S. “military and political role” in Europe is crucial to regional security and emphasized that he does not want a Russian military base in his country.
Lukashenka, who frequently mixes praise and criticism of both the West and Belarus’s giant eastern neighbor, Russia, was speaking to a group of U.S. experts and analysts in Minsk on Nov. 6, 2018.
“The Belarusian armed forces are capable of providing security and performing their duties much better than any other country, including the Russian Federation,” Lukashenka said.
“That is why today I see no need to invite some other countries, including Russia, to the territory of Belarus, to perform our duties. That is why we are absolutely against having foreign military bases, especially military air bases,” he said.
Russian Defense Minister Sergei Shoigu announced plans to station warplanes in Belarus in 2013, but they have not been deployed and the issue remains under discussion.
In January 2018, media reports in Russia and Belarus said that a Russian Air Force regiment that Moscow had planned to station in Belarus would instead be located in Russia’s western exclave of Kaliningrad.
Lukashenka told his audience that Belarus was “a European country” that is interested in “a strong and united Europe,” adding that Europe today is “a major pillar of our planet.”
Russian Defense Minister Sergei Shoigu.
“God forbid somebody ruins it…. We are certain that regional security [in Europe] depends on the cohesion of the region’s states and preservation of the United States’ military and political role in the European arena,” Lukashenka said.
“Belarus is eager to build an equal dialogue with all sides via reinstating normal ties with the United States, supporting good neighborly ties with the European Union, and widening partnership with NATO,” he said. “We support more openness and development of mutual understanding in order to strengthen regional security.”
An authoritarian leader who has ruled Belarus since 1994, Lukashenka has sought to strike a balance between Russia, which he depicts as both an ally and a threat, and the EU and NATO to the west. He has stepped up his emphasis on Belarusian sovereignty and expressions of concern about Moscow’s intentions since Russia seized Crimea and backed armed separatists in eastern Ukraine in 2014.
The EU eased sanctions against Belarus in 2016 after the release of several people considered political prisoners, but has criticized Lukashenka’s government for a violent clampdown on demonstrators protesting an unemployment tax in March 2017.
Belarus and Russia are joined in a union state that exists mainly on paper, and their militaries have close ties — though Lukashenka has resisted Russian efforts to beef up its military presence in Belarus, which lies between Russia and the NATO states.
The countries have held joint military exercises including the major Zapad-2017 (West-2017) war games.
Belarus is a member of the Eurasian Economic Union (EES) and the Collective Security Treaty Organization, regional groupings observers say Russian President Vladimir Putin uses to seek to bolster Moscow’s influence in the former Soviet Union and counter the EU and NATO.
Meathead generals just can’t understand what the brilliant scientist is trying to explain. Soldiers can’t get the job done without the help of the brilliant criminal. The only strategy the military knows how to use is a carpet-bombing campaign.
Seriously, we know that movie and TV writing is complicated, and that movie makers have to take some liberties in order to get their plots jump started, but these seven tropes that rely on military stupidity should really be used less often — if at all.
In Battlestar Galactica, the military got behind a plan to deploy thousands of immortal robot warriors over which they had little control. But, in their defense, the Cylons came back sexy. So… win?
1. Military leaders use dangerous technology because science is hard
The Terminator movies are awesome. Arnold Schwarzenegger is swole, explosions are fun, and robots fighting robots is exhilarating. But does it really make sense that the U.S. military gives control of nearly all of its weapons, from nukes to stealth bombers to cyber defenses, to Skynet, a single computer program that they don’t understand? No human pilots? No man in the loop? No kill switch? Great idea.
The same issues exist within the Cylons of 2004’s Battlestar Galactica, the zombies in Return of the Living Dead 3, and the indominus rex from Jurassic World (yeah, supposedly, the military was secretly buying the data from that research in order to create dinosaur units).
Plots like these rely on the military looking at lethal weapons, over which they have no direct control, and going, “huh? Yeah, sure. We should deploy these things. Preferably, within easy range of our own troops and citizens with little or no real safeguards.”
Seriously, in Terminator Salvation, terminators physically touch John Connor, like, four times and don’t manage to kill him. I don’t think terminators need to eliminate John Connor to win. They need to figure out how to kill in the first place.
Remember when your entire battalion, squadron, or fleet’s mission revolved around one guy, and if he didn’t succeed then the entire battle would be lost? No? Maybe because that’s a horrible way to form a strategy. Nearly all military units spend a lot of time and energy ensuring that everyone can be replaced in case of battlefield loss.
And yet, only one Hobbit can deliver the ring to Mordor even though there are multiple armies standing by to do whatever needs done. John Connor is the only one who can stop Skynet, so much so that the factions fight to protect or destroy Sarah Connor’s womb rather than just promoting a new leader. Surely there’s some other small-unit leader that can fail to detect Terminators until they throw him across the room.
Snake Plissken is the only one who can get people out of dangerous, crime-ridden cities. Maybe because he’s the only one who is this calm while his helicopter is on fire.
In the trope above, at least it’s a soldier that the military is relying on. In Rambo: First Blood Part II, Rambo is freed from prison to complete missions. Snake Plissken, a notorious outlaw, is the only person who can save the president in Escape from New York. Dirty Dozen sees an entire special operations unit constructed out of the Army’s hardest criminals.
It’s weird that the military doesn’t have any other special operators with, you know, more training — and discipline. And impulse control.
“Literally anything has happened. It’s time to bomb people.”
(U.S. Air Force photo by Airman 1st Class Xiomara Martinez)
4. The military just wants to bomb everyone
The only way to defeat an enemy force is to bomb it into oblivion — at least according to some movie military leaders. General Brigham, leader of the United Defense Front in Edge of Tomorrow, is asked about what he would do if it turned out one of his soldiers could time travel and knows where the time-controlling hivemind of the enemy is. His reply? Bomb it.
That’s also the military’s response to a quarantine breach in 28 Weeks Later. In just a couple of minutes, they’re firebombing apartment buildings filled with civilians. “Well, about 20 sniper shots failed to solve the problem… I guess we should turn to firebombing civilians.”
Speaking of which …
Soldiers in zombie movies are just so bad. So very bad.
5. The military completely fails to enforce basic security measures
Why is it that the military can’t enforce a quarantine or lockdown in nearly any movie ever? The aforementioned 28 Weeks Later catastrophe occurs when the military decides to study the single human carrier of the dormant strain of the rage virus. They leave her locked behind doors that her husband, a glorified janitor at the facility, has the ability to unlock. Then, the now-zombified janitor is able to access the shelter where all the civilians have been sequestered, causing an outbreak.
Seems like they almost want the infection to spread. And then there’s that gum-chewing scene in 1998’s Godzilla, in which a gate guard lets a Humvee through because the occupants swear a sergeant called for them. He doesn’t check IDs, he doesn’t call the supposed sergeant — great job. I guess that barely matters when base walls in movies like The Hurt Locker are jumpable AF.
“Hey, this fight against these seemingly dead people is getting pretty serious. Think we should take off in any of our helicopters or drive any of our Humvees in either attack or retreat?” “Nah, that’ll screw up the ambiance for any unlikely survivors. Let’s leave them parked and get eaten.”
6. Military units are overrun by zombies and other slow monsters
Maybe that lax security is why zombies overrun mobile military units in shows like The Walking Dead and movies like 28 Days Later and Dawn of the Dead. Sure, you need to get rid of the military for your zombie survivor story to make sense and have high stakes, but how did a helicopter unit and tanks get overrun by zombies that shamble no faster than 5 miles per hour?
Please, at least claim they ran out of fuel or something. (Yes, yes. We know the 28 Days Later zombies are fast, but still.)
A rogue commando officer armed with a rifle, a knife, and years of experience fails to take down a lab-rate chemical weapons specialist in The Rock.
7. Trained killers can’t quite hit the hero or villain
In 28 Weeks Later (I love that movie, but, seriously, come on), an Apache chases a station wagon through the streets of London and is able to stick with it through some determined flying but, somehow, can’t make contact with a single round. An Apache attacks a station wagon and the station wagon survives — what?
It’s sort of like how Nicholas Cage’s character in The Rock, Stanley Goodspeed, survives numerous encounters with elite commandos who shoot at him with rifles and pistols in addition to attacking him with knives and grenades, but the worst damage he takes is self-inflicted when he uses a nerve gas capsule to poison one of the commandos.
Hollywood knows that Marines are really good at killing people, right?
Over the last 10 days, DARPA has announced two developments in their ongoing quest to build swarms of drones to protect warfighters on the ground, and the British Ministry of Defence has announced a $3.26 million investment in similar technology, so it looks like the swarms may be here sooner rather than later.
Currently, most drones on the battlefield are remotely operated aircraft, meaning that there is a pilot, just not in a cockpit in the aircraft. So, remote pilots control aircraft around the world, and the time for the signal to travel from aircraft to pilot and back means there’s a serious gap between a pilot seeing something in the drone’s path, the pilot giving a command to the aircraft, and then the aircraft following that command.
When drones are flying on their own over a battlefield, that’s fine. But the U.S. and allied militaries have expressed interest in swarms of drones supporting each other and soldiers on the ground. Some of this support would be lethal, dropping bombs on targets like current models. Some would be non-lethal, providing surveillance, acting as signal relays, providing medical assistance, logistics, or even scaring enemies.
To do all of this, drones have to be able to make a lot of decisions on their own, allowing an operator to act as a commander of multiple aircraft rather than the pilot of a single one. This requires that the drones avoid crashing on their own, but also that they can continue their mission, even if the human operators lose connection or are jammed.
RQ-23 Tigersharks line up on a runway at Yuma Proving Ground for the CODE demonstration.
On the U.S. side, this effort falls under the CODE, Collaborative Operations in Denied Environment. The program is funded and ran by the Navy, but the workers in the program wanted to make it clear that they want to support the whole DoD, and so they’ve made the technology as adaptable as possible and will make the computer code available to other services.
“What we’re doing with the laboratory we set up is not just for the Navy or NAVAIR. We’re trying to make our capabilities available throughout the entire DoD community,” said Stephen Kracinovich, director of autonomy strategy for the Naval Air Warfare Center Aircraft Division. “If the Army wanted to leverage the DARPA prototype, we’d provide them not just with the software, but an open development environment with all the security protocols already taken care of.”
It’s probably not surprising that the Navy would be at the forefront of this since Iran developed its own swarm tactics to attack Navy assets. The Navy responded by ensuring its ships had plenty of close-in weapons systems like the Mk. 15 Phalanx, but it also eyed the idea of creating its own offensive swarms.
Watch the Navy’s LOCUST launcher fire a swarm of drones
A few programs were greenlit to support the effort, but the most emblematic of CODE comes from the Locust launcher. With Locust, the Navy can launch drone after drone from a launcher that looks like rocket, missile, or torpedo tubes, but actually quickly fires small aircraft. Locust can launch drones at a rate of about a drone every 1.33 seconds.
If CODE ends up being everything the Navy wants it to be, then those drones will increasingly be able to work together to achieve missions, even if an enemy manages to jam the control signals from the ship or ground operators.
This would be especially valuable if the Pentagon is right about fighting in megacities in the near to mid-future.
British drones that are part of the country’s military transformation.
(U.K. Ministry of Defence)
The Brits are pursuing their own project dubbed “Many Drones Make Light Work,” which is pretty great. It’s being pushed forward by the Defence and Security Accelerator.
“The MOD continues to invest in pioneering technology that enhances capability, reduces risk to personnel and enables us to better perform our tasks,” Defence Minister Stuart Andrew said. “Drone swarm technology can revolutionise how we conduct intelligence gathering, humanitarian aid, disposal of explosives and supply our troops on the battlefield.”
Britain’s new .26 million investment follows million put into mini-drones and is part of an over 8 million program to prepare the British military and its equipment for future conflicts.
It looks like the list for the Army’s senior enlisted promotions got pushed out — which is fantastic news for everyone who got picked up. Congratulations! You worked hard and it’s paying off.
To the rest of you, my condolences. But let me be clear here: I’m not pitying the NCOs — oh no, they’ll get their time to shine (or get RCPed for staying in at the same rank, whichever comes first). My heart aches for the soldiers beneath the NCOs that didn’t make the list. Get ready for a world of hurt because your platoon sergeant is about to take their frustrations out on you.
Desperate times call for desperate measures and 93-year-old Pennsylvania resident Olive Veronesi wasn’t about to let things get too bleak.
CNN Pittsburgh affiliate KDKA shared a photo of Veronesi taken by a family member, with a Coors Light in hand and a plea written on a white board: “I NEED MORE BEER!!” The picture was shared more than 5 million times and Coors Light delivered on the request in a major way.
Local 93-Year-Old Woman Who Went Viral For Requesting More Beer Gets Her Wish
Veronesi said she drinks a beer every night and was down to her last few cans.
“When we saw Olive’s message, we knew we had to jump at the chance to not only connect with someone who brought a smile to our faces during this pandemic, but also gave us a special opportunity to say thanks for being a Coors Light fan,” a Coors spokesperson told CNN.
Our favorite part? She cracked one open on the front porch as soon as the cases were delivered. Cheers, Olive! We’ll definitely be raising a Coors to you.
Movies would have you believe that every unit has a guy nicknamed “Hawkeye” or “Snake” or some other generic, tough name. As fun as films and video games make those monikers seem, it just doesn’t work that way in real life.
In actuality, nicknames fall into one of four categories: Either the troop is a freakin’ legend, it’s the unit’s name plus a number or letter, it’s just a shortened version of their last name, or it’s an insult in disguise.
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Even with all of The Punisher swag that Chris Kyle wore, he never insisted that anyone call him “The Punisher” — even if he was one of the few people on Earth worthy of that title.
Let’s kick this list off with the freakin’ legends. Take Secretary of Defense James “Warrior Monk” Mattis for example. He’s a highly revered military mind within the U.S. Armed Forces and his nickname reflects that.
As is the case with most nicknames, they’re typically invented and popularized by others — not by the legends themselves. These nicknames are even more intimidating when they’re created by the enemy. Chris “the Legend” Kyle, for example, was known as “Al-Shaitan Ramad,” which translates into “the Devil of Ramadi.”
The reason why both Kyle and Mattis have such badass nicknames is because they earned them.
Why, yes. They do call me “Romeo” for a reason…
(Photo by Cpl. Charles Santamaria)
People often confuse nicknames with call signs, so let’s hash the difference right now. Call signs are official unit designations given to members of the chain of command. Sometimes, a call sign will become more familiar than your own name.
If you’re, let’s say, the company commander of the alpha company “Spartans,” you’ll get the designation of “Spartan 6.” The XO gets “Spartan 5,” Senior Enlisted gets “Spartan 7,” and so on. Drivers, gunners, and radio operators can swap out the number designation for D, G, and R, respectively.
“Hey, Ski!” “…which one?”
(Photo by Sgt. Lauren Harrah)
Butchered last name
The next nickname variation is especially terrible if your last name is anything outside of the standard, common English name. Unless you’re a “Smith” or a “Brown” or a “Johnson,” no one is going to try to pronounce what’s on your name tape — no matter how phonetically simple it may seem.
A whole nine letters broken into three syllables — you know, something simple like Milzarski (pronounced Mil-zar-ski) is too complicated. So, most will just shorten it to “Ski.” Good luck if there’s more than one Polish troop in the squad. Not that I’m ranting or anything…
If it’s dumb and it sounds like an insult, don’t take it personally. It’s meant with brotherly love.
Remember when you screwed up?
The most common way to get yourself a nickname of your very own is to f*ck up. Don’t worry if it’s not a record-shattering mistake — people will constantly remind you of what you did. It’s not pleasant and it’s usually a way to rib one another, but you don’t want to be known as “Fumbles” by everyone.
Don’t worry if you get one of these dumb names. It’ll pass as soon as you PCS or ETS.
Have you ever had an idea you thought was solid gold, but when you presented it to your boss or coworkers it fell on deaf ears? Maybe it wasn’t that your idea was bad. Maybe it was you. Hear me out: Sometimes our ideas ARE solid gold, the problem is that we get so wrapped up in the idea itself and it’s ingenuity that we don’t pay attention to delivery.
And delivery can be as important.
But, before we explore delivery, let’s jump into the time machine and look at an idea in history that fell flat on its face when it was initially proposed: hand washing.
In the early 1800s, mothers who had just given birth died at an alarming rate in European hospitals. One in six died from what was at the time known as childbed fever. In 1846, a young 28-year-old Hungarian physician named Ignaz Semmelweis discovered a correlation between mothers catching the disease and direct contact with physicians coming from surgery. He immediately instituted hand washing in his ward and the disease significantly dropped off.
One would think that this innovative young doctor who had a solid gold idea revolutionized medicine across Europe and saved the lives of countless mothers, but he did not. It was another 21 years before British surgeon Joseph Lister published his papers on sterilization and hospitals across the world adopted his methods.
So why wasn’t Semmelweis successful? His delivery sucked. He had a tough uphill battle to fight against a conservative establishment who had its own beliefs and way of doing business. And unfortunately, he refused to play by their rules. He was argumentative and so fanatical in his beliefs that he struggled to get his leadership and peers on board with his new, innovative method.
In addition to a few fun facts we can gain from the story to help prepare us for trivia night at the local pub, we can also learn something about communicating ideas. It isn’t only the idea that matters, but so does our approach. Below are a few factors to take into consideration when dropping your amazing idea on your organization.
Read the room, Karen
Atmospherics are always important, but they are especially important when presenting a new idea to an organization. If you find yourself in a one hour meeting that is closing in on 90 minutes, that is not the time to spring your idea on the group.
It is best to read the room. Are people fidgeting? Did Bill just get chewed out for missing a suspense? Is everyone’s bandwidth wrapped up in another topic? To know these things, you have to get outside your own head and pay attention to everyone else.
Sometimes you may find that you need to hold onto your idea a little bit longer before you present it. You may also find that by reading the room you are better able to adjust your idea or your delivery to increase your chances that it will be taken seriously and not quickly ignored.
Timing, timing, timing
Similar to reading the room, you have to pay attention to the timing of your pitch. The time of day could make the difference between a receptive boss and an angry, dismissive boss. To illustrate this point, most people have a daily or weekly rhythm they follow. Some bosses are more receptive to ideas in the afternoon and not first thing in the morning. Other bosses are more likely to read and respond to your email in the morning after their first cup of coffee. A well-timed email or office drop-in can increase your chances of getting your idea a fighting chance.
Also, since we are talking about timing, if you know the organization is focused on solving a time-sensitive crisis, that is probably not the time to share the neat power point slide you created with your organization’s priorities broken out into percentages of effort. I’m sure it’s a revolutionary slide, but now is not the time. Timing is also about respect. If you respect their time, they are more likely to take the time to listen to your idea.
Keep it short and sweet (and maybe shorter)
When we get excited about an idea, we tend to describe it in great detail, and lose the people we’re talking to along the way. Or we forget to mention important things such as why the idea is valuable in the first place.
To avoid this, it is helpful to create an elevator pitch. In his book Brief: Make a Bigger Impact by Saying Less, author and communications expert Joseph McCormack said, “A perfected elevator pitch allows you to convey your message in a short sound byte that inspires and sticks.”
To do this, always start with the bottom line up front — why your idea would benefit the organization in the first place. Include a few key points that support this, and then anticipate any questions your boss or your team may ask about the idea. That is it. They don’t need to know the micro details that you get excited about. This lesson applies to email. You increase your chances of success with a brief email that conveys your idea.
When you want to get a great idea adopted by an organization, it’s important to build an alliance. Returning to the Semmelweis story, he was argumentative and alienated would-be supporters for his hand-washing crusade. I once worked for a boss who said that he was more willing to go with an idea, if more than one leader came to him promoting it. So, whenever any of us had a great idea, we would come together and attempt to sell it to each other so we could bring it forward to the boss as a team. We were always successful in this approach.
Humility plays a key role in building an alliance. When we are humble, more people are willing to help us advance an idea. So, as you build your team, be willing to spread the credit and not make it about you. Work on keeping the focus on the idea and not yourself.
Next time you have a great idea, take a minute. Read the room. Ask yourself if the time is right to present your idea. If it is, develop an elevator pitch that sells your idea to other people. And bring your team along with you. Build an alliance. Channel that humility and remember that it isn’t about you, it’s about the idea.
It’s been 72 years since the end of World War II, and most vets who served have passed away, with many of them honored as being part of the “Greatest Generation.” However, a few of those still alive are fighting for the recognition they believe they are due, including the one of the last surviving aircrew who took part in one of the most famous attacks in World War II.
According to a report by the London Daily Mail, former RAF aircrewman Johnny Johnson, MBE, who took part in Operation Chastise – the attack on the Mohne, Elbe, and Sorpe dams in 1943, is among those campaigning for World War II veterans of the Royal Air Force’s Bomber Command to receive a medal. And he has some very harsh words for some historians.
“I have a pet hate of what I call ‘relative’ historians. I ask them two questions: ‘Were you there?’ and ‘Were you aware of the circumstances at the time?’ The answer is no, so keep your bloody mouth shut,” he said.
RAF’s Bomber Command, most famously lead by Sir Arthur “Bomber” Harris, carried out numerous bombing missions against Nazi-occupied Europe during World War II. According to the Royal Air Force Benevolent Fund, 55,573 men who served in that command made the ultimate sacrifice.
Bomber Command notably launched missions against German cities, most notably the 1945 bombing of Dresden, often sending over a thousand planes to carry out area-bombing missions against targets at night. The Daily Mail noted that the tactic caused heavy civilian casualties, causing the same politicians who ordered the bomber crews to carry out those difficult missions to distance themselves from the bomber offensive after World War II.
A memorial to Bomber Command’s fallen was not commissioned until 2012. A clasp was also awarded to veterans of Bomber Command, but Johnson is not satisfied.
“All I’m asking for is a Bomber Command medal,” he told the Daily Mail. He also is advocating that ground crews receive recognition for their efforts.
Personnel other than grunts, or POGs, are an essential part of the fight. POGs make up the majority of the military and they perform every job that is not specifically reserved for infantry.
Any non-03 or 11B (Marine and Army infantry MOSs) that gets butthurt when someone reminds them that they do not hold a very specific MOS may need to look in the mirror and do some soul-searching. The offended are, essentially, upset that someone said they aren’t a security guard.
Infantry soldiers and Marines enjoy ribbing non-infantry personnel with the term, but when examined further, there is really nothing condescending about it.
Talk to any motor transport operator serving in Iraq between 2003 and 2008 and they will tell you that there is no guarantee of safety provided by your occupational specialty.
2. Infantry is ineffective without them.
This one might cause some friction, but any unit that thinks they can sustain themselves without food, water, supplies, and munitions is kidding themselves.
There are zero infantry leaders that aren’t appreciative of their logistician peers.
3. It’s a fact, not a state of being.
Whether you hold an administrative position behind a desk at the headquarters building on mainside or you’re an explosives ordinance disposal specialist clearing enemy IEDs, you are a POG. The only people who are not have an 03 or an 11B on their occupational specialty.
4. POGs learn useful skills for future employment.
Unless you want to be a security guard or security contractor, the skills mastered by infantry are not very relevant on the outside.
Of course, leadership and ability to operate under extreme pressure are handy, but these skills are not exclusive to the infantry.
Most people hate meetings –especially with large groups.
Sure, meetings are a great opportunity to get business done in the military, but many of the meetings I have attended and personally ran were squandered opportunities. I hate thinking about the hours of productivity lost sitting in meetings. Sometimes this was because of how they were structured; at other times, the people who called the meeting had no idea what they wanted to get out of it in the first place.
In my experience, most meetings fail because many of the participants don’t come to the meeting prepared, fail to read the room and end up sucking the productivity out of the room before any real work can get done. Yes. I’m pointing fingers, but one of them is pointing toward a mirror.
For me, meetings have been trial and error experiences, and it took me about 16 years before I came to the realization that I’ve been part of the problem. Below are three lessons I’ve learned over the years:
1. Don’t shoot from the hip and have your top lines ready.
I’ve gone to way too many meetings unprepared, not sure of what I wanted to contribute prior to walking into the room. I don’t recommend ever bringing a script, but definitely figure out your topline message ahead of time. Your topline message is the idea that you want the boss or other people in the room to take with them when they walk away from the table. Once you figure this out, write down 3-4 key points that support your message and talk through them.
Even if you have your topline ready and your supporting points in hand, step back and ask, “So what?” If we identify a threat, what are we doing about it? If we identify a risk, how are we mitigating it? By asking, “so what” we not only ensure what we’re communicating is relevant to the listener, and not wasting our time or theirs, but we also ensure that we’re not presenting problems without solutions to our leaders.
2. Don’t go too deep.
I might know 1000 details on the topic I’m briefing in a meeting, but you have to ask yourself: Is it helpful? Maybe not. Therefore, it helps to know what is “above the line” or “below the line” in communication. Above the line is all the information the leader needs to know to make a decision or form a judgment about a topic. Below the line are all the details that aren’t necessary. These two characterizations change as you rise in the organization.
What’s above the line for a battalion commander is (hopefully) different than what’s above the line for a division commander. I’ve lost the attention of many leaders by mixing the two and going into too much detail in meetings, wasting minutes and confusing my messages.
I can’t tell you how many times I failed to pay attention and either covered an issue that was already addressed or tried to push through with my prepared briefing even though I knew time was running out (because the major talking ahead of me wasn’t prepared and went into excruciating detail on his topic).
Nothing will take the energy out of a meeting faster than when someone fails to read the room. Even when I’ve sat there with my notecards and top lines ready to go, I’ve learned that I need to continue to edit based on the atmospherics in the room. Is the boss fidgeting in his chair? Did someone bring up a topic that dampened the mood of everyone else, therefore your good idea will fall on deaf ears? These are a few areas that we need to read when in meetings and adjust accordingly. Maybe my three-minute briefing can be shortened to one minute for the sake of everyone’s sanity.
One last thing. Don’t ever walk away from a meeting without understanding the due-outs and the next steps on the topics discussed. If you do, then the meeting was a waste. If there’s time at the end or before everyone leaves, do a quick check and make sure you heard and understood your obligations.
Meetings don’t have to be wasted time. We all have a responsibility to play a part. We need to come prepared, maybe even rehearse, so we aren’t reading a piece of paper. We need to understand what’s important to the people in the room and not show off our brilliance on a topic. And finally, we need to actually pay attention, read the room and adjust our contribution to the meeting as needed. I will probably never utter the words, “I can’t wait for this meeting,” but at least I can play my part not to make it a wasted opportunity.