Think back to your poncho liner (or woobie, if that's what you called it). For many of us, it was our most valuable piece of gear. Why? It kept us warm when it was cold and cool when it was hot. Many a veteran still has their poncho liner or bought one after they got out because they know it's the best blanket out there — it did the best job under the worst conditions.

When we, the members of the military community, buy stuff, we fall back on if we used that item (or something similar) back in service and base a lot of our purchasing decisions on that.


When you buy work boots, you think of what worked best on all the forced marches, boots and utes runs, and standing around all day. When you buy a utility knife, you think of what worked best when you had to improvise fixing something outside the wire and all you had was the knife on your flack. Anytime you get a watch, belt, cold-weather jacket, backpack, workout gear — the list goes on — a lot of us think of similar items we used in Iraq, Afghanistan, on ship, during a training exercise, or when we were out in the field.

BRAVO SIERRA uses the principle of "agile product development" when it comes to designing their products. This company is founded by leading experts and operators across the consumer products and technology industries — a team of veterans and civilians — and they are using software to build a fast-response, product development platform.

You can, too.

BRAVO SIERRA calls their software, "BATTALION," and it's likely the future of consumer culture. They use a research, development, testing and manufacturing model that integrates the tester community throughout each step of the process, while engaging them through design and interaction.

Currently, the program and software allows BRAVO SIERRA to ensure the quality, relevance and performance of their products among their core community. The long-term goal is to constantly iterate product development, so the product you get tomorrow will be an upgrade from the one you purchased today. That's a lot better than getting 'military-grade' products that were only tested in a lab, leaving you wondering which military they were graded for.

We looked at some of BRAVO SIERRA's products and picked out the ones we think you should have when you're out in the field, deployed, on ship, or outside the wire. We threw in real feedback from military members and veterans so you can see how well BRAVO SIERRA develops their personal care products.

Antibacterial Body Wipes

Body wipes come in handy when you need a quick shower alternative, need to clean your nether regions, wash your face, scrub your hands, or wipe down anything dirty. We've all had the wipes that easily fall apart, make you smell more like ass, or simply don't do a good job. These wipes are on a different level. They are biodegradable, which makes them ideal for the field. They kill 99.99% of bacteria in 60 seconds and are 4x thicker than baby wipes.

Hair and Body Solid Cleanser

We have all done it while deployed: Taking a Navy shower, where you only have 30 seconds (maybe a minute, if you're lucky) to lather yourself up as much as possible. BRAVO SIERRA's Hair and Body Solid Cleanser is perfect for washing every part of your body (including that glorious low-reg you have going on). BRAVO SIERRA doesn't use traditional harsh cleansing agents that strip your skin. The hydrating formula and coconut-derived cleansing agent allows you to use this product from hair to toe without drying skin, hair, face or scalp, even when you only have 30 seconds.

Hair/Body Wash & Shave

When you are out in the elements, the space in your ruck is invaluable. This is the ultimate space saver — soap, shampoo, and shaving cream in one. 2 out of 3 of the 'three S's are covered by this awesome product!

Face Sunscreen SPF 30

It's happened to most of us — even those of us who tan. You have a bunch of layers — a flak, combat load, Kevlar and sunglasses — on while you spend all day outside the wire, in the turret during a long convoy, or walking on a really long patrol. You get back to your outpost or FOB, take off your gear... and you're sporting a very clear, very pink outline of where your sunglasses once sat. Sunscreen is key when out and about and BRAVO SIERRA makes sunscreen that is geared toward enduring rugged terrain. It's lightweight, non-greasy, non-shiny, non-sticky and best of all; fragrance-free.

Taking care of your body is important, whether you are in the roughest of environments or working a 9 to 5. Make sure you use the products that have been tested by, tweaked for, and proven to work for the military.

This article is sponsored by BRAVO SIERRA.