Shopping malls were created with nuclear war in mind

Logan Nye
Apr 2, 2018 9:38 AM PDT
1 minute read
Cold War photo

SUMMARY

Ah, the American shopping mall — filled with department stores, gag gifts, and five or six pretzel shops per floor. It’s hard to imagine a United States that isn’t anchored around these retail utopias. But the shopping mall is only 60 …

Ah, the American shopping mall -- filled with department stores, gag gifts, and five or six pretzel shops per floor. It's hard to imagine a United States that isn't anchored around these retail utopias.


But the shopping mall is only 60 years old, and -- while they were partially envisioned as a way to get people to stay near stores and spend money -- they were designed to spread the American population away from industrial centers and provide shelter in case of nuclear war.

Southdale Mall, designed to entice shoppers and shelter survivors in the 1950s, still exists as Southdale Center. Photo: Wikipedia/Bobak Ha'Eri

The first was Southdale Mall near Minneapolis, Minnesota. Southdale and many of the malls that followed were designed by Victor Gruen, an Austrian immigrant who fled Nazi Germany in 1938.

Gruen's main goal when designing malls was that they should act as self-contained downtown areas. All the best parts of 1950 cities without any of the cars, crime, and unrest that he loathed. Climate-controlled to an eternal spring, his designs featured green space and were surrounded by apartments and office centers.

When Gruen began proposing his indoor malls to civic and business leaders, he packaged it as a civil defense measure. It was to be a perfect cornerstone of the "life belts" around major cities.

The idea for "life belts" had been gaining traction since 1950. It called for a circle of civil defense infrastructure, like shelters and hospitals, to be built just far enough from city centers that they would survive a nuclear bomb strike on the city.

Civil defense in the 1950s called for people to take what shelter they could. Photo: Wikipedia/Library of Congress

When plans were made for Southdale Mall, civic leaders asked for it to be built at a location 10 miles from Minneapolis's city center, two miles from the edge of an expected blast. It was nestled between two highways so people could arrive quickly during an attack.

It was constructed of steel and reinforced concrete. A large fallout shelter and a 10,000-kilowatt generator sat underground in case they were needed for an emergency. Plans were drawn to turn shops into food production centers during a crisis.

Other malls, like Randhurst Mall near Chicago and Park Lane Mall in Reno, incorporated shelters and other aspects of Gruens's designs. But the shopping center as fallout shelter concept didn't really catch on.

As the Cold War progressed civil defense leaders instead called for shelters beneath other types of buildings. Schools, fire and police stations, and even churches were designed and constructed with built-in shelters.

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