The USO is bringing back its viral social media challenge again this year with 2018’s #Flex4Forces campaign. Running from now until Independence Day, using the hashtag #Flex4Forces will help bring awareness to the USO and its continued contributions to the troops.
The challenge is simple: Snap a photo or video of yourself flexing, post it on any social media platform, and be sure to caption it with #Flex4Forces. Next, tag four of your friends (or celebrities) to flex next and keep the challenge going. Finally, you can donate $4 at USO.org/Flex.
The USO debuted the challenge last year to overwhelming success. Troops, veterans, civilians, companies, communities, sports teams, and more joined in on the fun. Chris Pratt, Dwayne “The Rock” Johnson, Tim McGraw, and many more celebrities also helped spread the challenge.
USO CEO and President J.D. Crouch II said,
“At the USO, we believe service members should feel connected and supported, no matter where they serve, and Flex4Forces encourages Americans to recognize the service of the one percent who protect and defend our nation. This campaign is a simple way to bring the American people closer to service members and to show them our strong support.”
It’s all in good fun and it’s the perfect way to mix both the military’s love of the USO and love of showing off that deployment body. Even if you’re not as jacked as Dwayne Johnson, you can still join in. At the end of the day, it’s not really about gloating — it’s about sharing the goodwill that the USO has shown to our troops over the decades.